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In a strategic collaboration with Microtrans, a leading provider of urban traffic control equipment and signal monitoring & management systems, Korean technology provider Rexgen’s entry into the Indian market aims to address the country’s traffic management challenges and contribute to developing efficient transportation systems. Jeff JUN, Overseas Sales Director, RexGen Co Ltd talks to Trafficinfratech. Microtrans is known for manufacturing urban traffic control equipment (Cute) and Traffic Signal Monitoring and Management Systems (TraMMEnV)
What makes Rexgen venture into the Indian market?
Rexgen’s entry into the Indian market in the field of traffic enforcement systems with its core AI-based video analytics system is driven by several key factors. First and foremost, the increasing traffic congestion and road safety concerns in India have created a pressing need for advanced and efficient traffic management solutions. Rexgen’s state-of-the-art technology offers a comprehensive approach to traffic enforcement, including automated number plate recognition (ANPR), red-light violation detection, and speed monitoring.
Furthermore, the Indian government’s focus on digitization and smart city initiatives aligns well with Rexgen’s offerings. The systems are designed to integrate seamlessly with existing traffic infrastructure and can be a valuable tool for law enforcement agencies and city authorities to enhance traffic safety and reduce congestion.
RexGen is an established player in AI-driven video analytics and traffic enforcement solutions
RexGen, a prominent AI-based image processing and video analytics solution manufacturer, is technically organized by ISO9001:2008 and ISO14001:2015. With a strong market share in the field of Transportation Control & Management industry, the company boasts of over 20 years of experience and a portfolio of 110+ patents. It has obtained Certification of Designation of Excellent Product from Korea Government. The collaboration with Microtrans will help make us leading one-stop solution provider for Smart & Safe City, Smart Highway and Smart Tunnel Projects.
Our primary objective is to flawlessly execute turnkey projects, encompassing Traffic Control, Enforcement, and Management Solutions, including ITMS components, ATCS, RLVD, SVDS, ATCC, AIDS, APCS, SVMS, and ICCC.
What are the special features of all these systems?
Rexgen’s every product is one of its kind with the latest technology well researched with the state of art Inhouse R&D centre based at the Rexgen headquarters in South Korea. The product line features almost every solution related to the traffic enforcement: Systems for Smart Surveillance; Smart Enforcement, Smart Traffic Control and Smart Illegal Parking Management System. The efficient Parking Enforcement Solution enables operators to “Assess in real-time” the condition of multiple enforcement cameras to operate quickly and intervene in the enforcement process.
The challenges a system integrator faces
Some of the main challenges are:
– Compatibility Issues: Integrators must ensure that new technologies can seamlessly integrate with existing infrastructure and systems. Compatibility problems can lead to delays and increased costs.
– Rapid Technological Advancements: Staying up-to-date and choose the right solutions for each project. Integrators need to continuously educate themselves and adapt.
– Scalability: Infrastructure needs can change over time. Integrators must design solutions that can scale to accommodate growth or changes in demand without significant disruptions or expenses.
– Interoperability: Different technologies often have proprietary standards and protocols. Integrators need to navigate interoperability challenges to ensure that all components work together efficiently.
– Security Concerns: With the introduction of new technologies, security risks evolve. There is a need to prioritize cybersecurity and implement robust measures to protect against threats.
– Budget Constraints: Integrators need to balance cost-effectiveness with the deployment of cutting-edge technology as the clients may have limited budget for infrastructure upgrades.
– Skill Shortages: Finding skilled professionals who can work with new technologies can be challenging.
– Regulatory Compliance: Changing technologies can also bring new regulations and compliance requirements.
– Legacy Systems: Many organizations still rely on legacy systems that are difficult to replace or upgrade. Integrators need strategies to bridge the gap between old and new technologies.
– Vendor Relationships: Building and maintaining relationships with technology vendors is crucial.
– Client Expectations: Meeting client expectations for the performance and functionality of new systems can be demanding.
The technology you will be showcasing at the Expo in New Delhi
As Rexgen is putting its footprints in the Indian market, the company will be eager to showcase its image processing technologies such as image processing algorithms, cloud service platforms, solution technologies based on loT, cognitive computing solutions and its other products related to traffic enforcement system.
The traffic management systems market is expanding…
To become a stronger player in the expanding traffic management systems market, the company has considered different strategies:
– Offer scalable solutions that can be tailored to the specific needs of different cities and regions. Provide customization options to adapt to unique traffic challenges and regulations in various markets.
– Ensure systems can seamlessly integrate with existing traffic infrastructure and systems. Promote interoperability with other smart city technologies, such as public transportation systems and emergency services.
– Implement robust data analytics capabilities to gather insights from traffic data. Offer predictive maintenance services to reduce downtime and ensure system reliability.
– Explore opportunities in emerging markets where traffic management infrastructure is growing. Establish partnerships or local subsidiaries to better serve international customers. Like Rexgen has partnered here in India with Microtrans Infratech Ltd.
– Stay updated on evolving traffic regulations and ensure that your systems comply with local laws. Prioritize cybersecurity to protect against potential threats and vulnerabilities.
– Provide excellent customer support to assist clients in system implementation and maintenance. Also offer training programs to ensure that users can maximize the benefits of your solutions.
– Collaborate with local governments, transportation authorities, and other stakeholders to understand their needs and co-create solutions. Partner with technology companies, data providers, and mobility service providers to create comprehensive solutions.
– Continuously gather feedback from clients and end-users to improve your products and services. Stay agile and adapt to changing market dynamics and customer preferences.
