Maruti Suzuki India along with Gurgaon Police launched a road safety initiative for Gurgaon – Sabhya Roads, Bhavya Gurgaon – to promote road safety and bring down accidents by creating awareness.
Maruti Suzuki has identified a high traffic stretch, where it will work on improving the traffic conditions. It will deploy 100 Sadak Suraksha Sevaks on the corridor to manage the traffic and assist traffic police in spreading road safety awareness. Maruti began its safe driving initiative with the Institute of Driving and Traffic Research (IDTR) in partnership with the Delhi government in the year 2000. The company currently manages six IDTRs including two in NCR and one each in Dehradun, Vadodara, Rohtak and Bahadurgarh, in partnership with state governments.