Page 15 - TT mag April 2024 Digital Edition
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ON THE COVER





                           ccording to Statista,   enforcement programs for traffic   technologies  tailored  to
                           the video surveillance   fines and penalties, which require   the region’s specific traffic
                           camera     market    technologies such as speed      challenges. These include Smart
                           was  valued  at  35   cameras and ANPR cameras.      Traffic Management Systems
                           billion USD in 2022.   In  order to capitalise on these   that use IoT sensors, cameras,
                AForecasts predict              growth opportunities, companies   and AI algorithms to optimize
                that it will grow to over 62 billion   should examine the technologies   traffic flow, adjust signal timings
                USD by 2027. Additionally, the   trending in the sector.        in real-time, and detect traffic
                numbers around the traffic        Prashant Oberoi, Director     violations instantly. AI-powered
                management market are also      - India & SAARC, Norden         Traffic Analytics also play a crucial
                witnessing a surge - growing from   Communication,  says, “It is   role  by enabling enforcement
                USD 42.3 billion in 2023 to USD   impossible to quantify the    agencies to predict and manage
                72.5 billion by 2028 at a CAGR of   value of a human life saved   congestion effectively.
                11.4%. Tushar Ranjan, Business   through cost-benefit analysis.
                Head, Rexgen  states that the   Additionally, we have observed    Anoop Alexander, Sales
                estimated growth in the traffic   cities successfully reducing   Engineer, Uncanny Vision, feels
                enforcement camera sector is    road accidents by 10-30%.       that “the USP of technology
                estimated to develop at a 12.81%   Considering these statistics,   powered by AI is that they are
                compound  annual  growth  rate   the  investment  needed  for   very adaptable and can also be
                (CAGR) between 2024-2032.                                       improved with data to adjust
                                                implementing and maintaining    to different scenarios. Visual AI
                                                such technology falls within the   would be able to provide valuable
                So, what growth                 budgets of cities and states.”  insights as long as the clear and
                opportunities                                                   crisp image input is provided”.
                are driving these               Technology that is                Furthermore,     IoT-based
                numbers?                        transforming the                Smart Parking Solutions are
                                                Indian Traffic                  being implemented to alleviate
                  The loudest calls for change                                  congestion  by  informing drivers
                are coming from citizens, who     The integration of autonomous   about available parking spaces in
                are demanding that governments   and    connected     vehicle   real-time, thus streamlining the
                address the issues of road safety,   technologies is set to transform   parking process and reducing
                urban congestion, and traffic   traffic management strategies   traffic volumes. Additionally,
                violations. To do so, investments   and infrastructure significantly   some Indian cities are developing
                must be made for the development   across  India. These  advanced   Integrated  Transportation
                of smart traffic enforcement    technologies are expected to    Platforms that  connect various
                and parking  solutions.  It  has   enhance the efficiency and   public transportation modes – such
                also  created  opportunities for   safety of transportation systems,   as metros, buses, and ridesharing
                companies to offer advanced     adapting to the dynamic needs of   services – through IoT technology.
                features such as speed detection,   traffic management.         This facilitates seamless multi-
                red light enforcement and licence   Meanwhile, the adoption     modal travel and significantly cuts
                plate recognition.
                                                of cloud-based video analytics   down on congestion.
                  A second, but equally         marks a revolutionary shift for   Ashish P. Dhakan, MD & CEO,
                compelling reason for the       enforcement agencies. This      Prama Hikvision India states that
                growth in this  space  is the   technology offers a centralized   traffic command centres are
                emergence  of  smart  cities.   platform to manage, scale, and   helping authorities get real-time
                These connected cities offer    extract data-driven insights from   road  status  updates for smart
                opportunities to innovate and   extensive traffic camera networks,   decision-making  and efficient
                help drive the deployment of    enabling more sophisticated, data-  enforcement with a unified
                traffic monitoring solutions and   driven approaches to managing   command interface, enhancing
                advanced infrastructure.        traffic flows.
                                                                                safety levels by reducing serious
                  Thirdly, Governments are        Indian    companies     are   accident ratios and guaranteeing
                also expanding automated        also developing innovative      smooth road operations.


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