Page 45 - TrafficInfraTech Magazine - July Digital Edition
P. 45
TECHNOLOGY FEATURE
Road safety Solutions from Traffic Logix India
ndia’s roads have long been use of Speed Tracker and Speed drivers. These signs can convey
plagued by a devastating Tracker Plus for mid-street data important road safety messages,
number of accidents; however, collection. These systems capture such as reminders about speed
with the advent of innovative real-time data on vehicle speeds. limits, upcoming hazards, or
road safety solutions, there is traffic conditions. They serve as
I hope for a safer future. Traffic Driver Awareness and a visual trigger, stimulating the
Logix India, explores the multi- Responsible Behaviour driver’s brain and helping them
layered approach adopted by the with Radar Signs identify potential dangers.
Company to address the epidemic
of traffic deaths in Indian cities. By Radar signs play a vital role in Two-Layered Road
leveraging data solutions, raising raising awareness among drivers and Safety Approach:
awareness through radar signs, and promoting responsible behaviour on Radar Signs and
implementing enforcement measures the roads. Traffic Logix India utilizes Speed Cameras for
such as speed cameras, the aim is to two types of radar signs:
bring about a transformative change Reinforced Awareness
in road safety. • Speed Feedback Signs: According and Enforcement
to feedback from traffic officials,
To reinforce the impact of
Enhancing Road in areas where radar speed signs awareness measures, Traffic Logix
Safety in India Through were installed, cars went from India combines radar signs with
50mph (80km/h) to 35mph
Advanced Technology (56km/h), contributing to a speed cameras, creating a two-
and Data Analysis significant drop in speeds. These layered approach to road safety.
The company road safety strategy signs display the speed at which • Municipal Enforcement
lies in the collection of intersection vehicles are traveling, providing Cameras: These speed cameras
data using advanced technology immediate feedback to drivers. automatically capture images
called Argos. By analysing this Studies have shown that when or videos of vehicles exceeding
data, authorities can identify high- warned by a radar sign, motorists the speed limits. In India, over-
risk areas and formulate effective slow down 80% of the time. speeding emerged as the cause
countermeasures, enhancing the • Variable Message Signs (VMS): of 69.6% of the lives lost due to
safety of intersections. Variable Message Signs are traffic rule violations. By enforcing
To further enhance road safety, dynamic electronic signs that can penalties and deterring reckless
Traffic Logix India employs the display customized messages to driving, these cameras contribute
to reducing speeding violations.
• Corporate and Campus Cameras:
Speed cameras deployed
in corporate and campus
environments help enforce speed
limits within private premises,
ensuring the safety of employees,
visitors, and students.
• Private Community Cameras:
In residential communities,
private community cameras act
as an additional enforcement
measure, capturing evidence
of speeding violations
and fostering a culture of
responsible driving.
www.trafficinfratech-com-500653.hostingersite.com / July 2023 / TrafficInfraTech 45

