Page 45 - TrafficInfraTech Magazine - July Digital Edition
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TECHNOLOGY  FEATURE





          Road safety Solutions from Traffic Logix India



              ndia’s roads have long been   use of Speed Tracker and Speed     drivers. These signs can convey
              plagued by a devastating     Tracker Plus for mid-street data    important road safety messages,
              number of accidents;  however,   collection. These systems capture   such as reminders about speed
              with the advent of innovative   real-time data on vehicle speeds.   limits, upcoming hazards, or
              road safety solutions, there is                                  traffic conditions. They serve as
          I hope for a safer future. Traffic   Driver Awareness and            a visual trigger, stimulating the
          Logix India, explores the multi-  Responsible Behaviour              driver’s brain and helping them
          layered approach  adopted by the   with Radar Signs                  identify potential dangers.
          Company to address the epidemic
          of traffic deaths in Indian cities. By   Radar signs play a vital role in    Two-Layered Road
          leveraging  data solutions, raising   raising awareness among drivers and   Safety Approach:
          awareness through radar signs, and   promoting responsible behaviour on   Radar Signs and
          implementing enforcement measures   the roads. Traffic Logix India utilizes   Speed Cameras for
          such as speed cameras, the aim is to   two types of radar signs:
          bring about a transformative change                               Reinforced Awareness
          in road safety.                  •  Speed Feedback Signs: According   and Enforcement
                                              to feedback from traffic officials,
                                                                              To reinforce the impact of
          Enhancing Road                      in areas where radar speed signs   awareness measures, Traffic Logix
          Safety in India Through             were installed, cars went from   India combines radar signs with
                                              50mph (80km/h) to 35mph
          Advanced Technology                 (56km/h), contributing to a   speed cameras, creating a two-
          and Data Analysis                   significant drop in speeds. These   layered approach to road safety.
           The company road safety strategy   signs display the speed at which   •  Municipal   Enforcement
          lies in the collection of intersection   vehicles are traveling, providing   Cameras: These speed cameras
          data using advanced technology      immediate feedback to drivers.   automatically capture images
          called  Argos.  By  analysing  this   Studies have shown that when   or videos of vehicles exceeding
          data, authorities can identify high-  warned by a radar sign, motorists   the speed limits. In India, over-
          risk areas and formulate effective   slow down 80% of the time.      speeding emerged as the cause
          countermeasures, enhancing the   •  Variable Message Signs (VMS):    of 69.6% of the lives lost due to
          safety of intersections.            Variable Message Signs are       traffic rule violations. By enforcing

           To further enhance road safety,    dynamic electronic signs that can   penalties and deterring reckless
          Traffic Logix India employs the     display customized messages to   driving, these cameras contribute
                                                                               to reducing speeding violations.

                                                                            •  Corporate and Campus Cameras:
                                                                               Speed cameras deployed
                                                                               in corporate and campus
                                                                               environments help enforce speed
                                                                               limits within private premises,
                                                                               ensuring the safety of employees,
                                                                               visitors, and students.

                                                                            •  Private Community Cameras:
                                                                               In residential communities,
                                                                               private community cameras act
                                                                               as an additional enforcement
                                                                               measure, capturing evidence
                                                                               of   speeding    violations
                                                                               and fostering  a  culture  of
                                                                               responsible driving.


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